Elevating Your Travel Brand with User-Generated Content
Authentic storytelling to inspire, connect, and convert.
The Power of UGC for The Travel Industry
Authentic, down-to-earth first-person perspectives bring a travel brand's offerings to life, creating trust and relatability that immerse potential guests in the experience. By showcasing journeys through the eyes of real travelers, the content fosters an emotional connection, evoking wanderlust and inspiring action.
In a world where modern luxury is defined by personalization and authenticity, this approach resonates deeply with today’s discerning traveler, blending aspiration with genuine human connection.
Travel UGC is one of the best ways to connect with your audience in a real and relatable way. People trust genuine experiences more than polished ads, which is why high-quality user-generated content helps build credibility, boost engagement, and drive bookings. Whether it’s immersive videos or eye-catching photos, UGC makes your destination feel tangible—helping potential guests imagine themselves there before they even book - and choosing YOU over your competitor!
TRUST
RELATABLE
IMMERSIVE
CONNECTION
GENUINE
EMOTIONAL
Meet julie!
Hi, I’m Julie! I’m a Canadian millennial content creator and photographer who loves bringing ideas to life through authentic, down-to-earth, and relatable content that truly connects with people and helps brands stand out.
With 15 years in the travel industry and over 20 years of photography experience, I’ve learned what it takes to create visuals that are not only eye-catching, but also tell a story. By fusing my skills and experience, I create elevated and wholesome storytelling through photography and UGC that feels real and resonates with your audience.
Whether it’s capturing the heart of your destination, showcasing your product in its best light, or creating social media visuals that stop the scroll, I’m here to help your brand shine!
Let’s collaborate and create something amazing together!
A Canadian Creator, Adventurer & Storyteller...
Providing professional content for travel brands, including airbnb's, resorts, boutique hotels, tourism boards, tour operators, wellness retreats, travel gear, eco-friendly products, travel apps, & more.
Work With Me!
Watch this first...
Welcome,
Client's Name
A Little Peek
Whatever your vision, I’m here to bring it
to life
Puts Viewers In The Experience - POV content makes audiences feel like they’re the ones experiencing the destination. This emotional connection increases engagement and inspires bookings.
Drives Higher Engagement - POV content mimics the way we naturally experience the world, making it highly engaging on social platforms. It stops the scroll, keeps viewers watching, and encourages them to imagine themselves in the destination.
Feels Authentic And Trustworthy - Unlike traditional promotional content, first-person UGC feels personal and genuine, making it more relatable. People trust real experiences over staged ads, which helps build credibility and social proof.
Why First-Person POV Content Works
The results you can expect
Emotional Connections
Evergreen Content
The stuff that stands the test of time! Powerful marketing assets that blend seamlessly with your campaigns and online presence.
Showcase your what, why and how to potential guests. Reinforce your brand with targeted touchpoints!
It's not only what you offer, but how you make your guests FEEL that makes you stand out.
Through Authentic Storytelling and First-Person POV!
And ultimately increased bookings and occupancy rates!
Because great content matters
types Of UGC
Content Ideas
Short videos capturing first impressions, dining experiences, or celebration moments, which is highly relatable.
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Experience Highlights
From morning routines, moments of relaxation or adventure snippets... giving viewers a peek into what you're all about and what they can expect.
Clips showcasing local experiences, nature inspired adventures, hidden gems nearby, and the things that make your location unique!
Aspirational Lifestyle Content
Local Immersion Content
Overview videos and photos of the spaces and the details within. From room features to public spaces and everything in between.
Property & Amenities Overview
First-person view of going on this adventure, from "pack with me" to "a day in the life". These do really well on social platforms and relate to your viewers.
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First-Person POV
Content that can be used long-term. These can be used as hero sections on websites or in-room tv's to upsell and showcase all amenities available to guests!
Authentic real-life moments captured for the world to see. Whether that be engaging with your staff or lounging by the pool.
Organic Evergreen Content
Behind-The-Scenes Moments
Thoughtfully captured content of your experiences and surroundings, bringing them to life, immersing audiences in the moment through stunning, authentic visuals.
Lifestyle, Nature & Wildlife Content
Are you ready to showcase Your magic through Inspiring UGC?
Get In Touch!
