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The Power of UGC for The Travel Industry

Authentic, first-person perspectives bring a travel brand's offerings to life, creating trust and relatability that immerse potential guests in the experience. By showcasing journeys through the eyes of real travelers, the content fosters an emotional connection, evoking wanderlust and inspiring action. In a world where modern luxury is defined by personalization and authenticity, this approach resonates deeply with today’s discerning traveler, blending aspiration with genuine human connection.

Meet  julie!

Hi, I’m Julie! I’m a content creator and photographer who loves bringing ideas to life through authentic, relatable content that truly connects with people and helps brands stand out.

With 15 years in the travel industry and over 20 years of photography experience, I’ve learned what it takes to create visuals that not only catch the eye but also tell a story. I blend creativity with strategy to craft content that makes an impact and resonates with your audience.

I offer tailored solutions like user-generated content, short-form videos, and stunning photography to home, lifestyle, and travel brands. Whether it’s capturing the heart of a destination, showcasing your product in its best light, or creating social media visuals that stop the scroll, I’m here to help your brand shine!

Let’s collaborate and create something amazing together!

A Canadian Creator, Adventurer  & Storyteller...

Providing professional content for travel brands, including airbnb's, resorts, boutique hotels, tourism boards, tour operators, wellness retreats, travel gear, eco-friendly products, travel apps, & more.

Schedule a call here!

Watch this first...

Welcome,

Client's Name

How  I  can  help

I specialize in crafting engaging user-generated content and organic content tailored to your needs. My services include producing authentic testimonials, captivating ASMR experiences, and lifestyle or product photography that resonates with your audience. I also create dynamic website content, short-form videos, social media assets, stop-motion visuals, and immersive property walk-throughs. For more adventurous projects, I offer drone and underwater videography, on-site overviews, and highlight compilations that showcase your offerings in the best light.
Whatever your vision, I’m here to bring it to life.

Behind-the-Scenes Moments. Authentic snapshots of your exclusive offerings, from luxurious lodges to curated activities.  

Provides a preview of what guests can expect —transporting them virtually.  

Creates relatability by showing real guest experiences. marshmallow gummies brownie biscuit sesame snaps candy canes.

Why First-Person POV Content Works

Example Content Ideas:

"The true journey begins not when you leave home, but when you open your heart to the world around you."

Short videos capturing first impressions, dining experiences, or celebration moments, which is highly relatable.

Experience Highlights

Aspirational Lifestyle Content

Property & Amenities Showcasing

From morning routines, moments of relaxation or adventure snippets... giving viewers a peek into what you're all about. 

Overview videos and photos of the spaces and the details within. From room features to public spaces and everything in between.

Clips showcasing local experiences, nature inspired adventures, hidden gems nearby, and the things that make you unique!

Local Immersion Content

Content that can be used long-term. These can be used as hero sections on websites or in-room tv's to upsell and showcase all amenities available to guests!

Evergreen Content

Engaging Social Media Content

Behind The Scenes Moments

First-person view of going on this adventure, from "pack with me" to "a day in the life". These do really well on social platforms.

Authentic real-life moments captured for the world to see. Whether that be engaging with your staff or lounging by the pool. 

A picture is worth a thousand words - if done correctly! Real lifestyle stills showcasing the experience through aesthetic imagery that captivates audiences.

Lifestyle & Nature Photography

The results you can expect

Emotional Connections

Evergreen Content

Marketing Assets that stand the test of time and are adaptable to your campaigns.

Showcase your what, why and how to potential guests. Reinforce your brand with reinforced touchpoints!

It's not only what you offer, but how you make your guests FEEL that makes you stand out.

Through Authentic Storytelling and First-Person POV!

Are you ready to showcase Your magic through authentic & Inspiring UGC?

So,  Did  I  Get  Your  Attention?

Schedule a call here!

Let’s discuss how we can craft meaningful content that resonates with your audience

See More Of My Travel Work Here!

My Portfolio

We'd love to hear from you!

Reach us directly at julie@juliercreative.com

Book Your Introductory Call